Charis Santillie, President and Founder of CAS Designs, partnered with her husband to develop an outside-the-box marketing strategy for his orthodontic practice in Novato, California. Charis soon recognized a niche market opportunity and expanded CAS Designs to power a division of dental marketing consultants called Smile!

Through Smile!, Charis is committed to sharing fresh ideas and creativity through high-end, unique products that are customized for each practice. As Smile!’s President, Charis is devoted to maintaining an extraordinary level of excellence as she grows the company. Smile! now has over 400 clients spanning 10 countries, including the US, Canada, UK, Spain, France, Italy, Germany, Greece, Australia, and Croatia.